Are you a working parent who is too tired to cook after reaching home in the late evening, but who still wants to let your family taste home-cooked food rather than takeout food? ConAgra Foods, seizing on the opportunities presented by the typical working parent who reaches home so late that eating takeout food from restaurants has became the norm […]
Solving The Working Parent’s Dilemma
God and Mobile Phones
If you are in need of faith and religious inspiration, your mobile phone may be able to help you out. For Christians, The Pope’s Thought of the Day will be especially useful! A mobile service by Acotel Group, The Pope’s Thought of the Day is a daily premium SMS, or text message, containing thoughts, prayers and guidance taken directly from […]
Tiny Dots That Protect Your Car
You have paid thousands of hard-earned dollars for your dream car. If some evil car thieves stole it, it would be a surprise if you don’t blow up like a volcano. Thanks to DataDots, if this ever happened in real life, you would be able to recover your precious car in a matter of time. In fact, DataDots would be […]
A Vineyard… in the Concrete Jungle
Calling all passionate wine connoisseurs and aficionados. Crushpad Inc. has great news for you! City dwellers (and practically anyone) will now have a place to select, sniff and crush your own grapes. Wine enthusiasts can now be actively involved in sorting and crushing of grapes, or you can place requests for made-to-order wine that Crushpad will produce specially. Isn’t it […]
Wear Your Mobile Phones
When the mobile phone was first introduced, it was as big as a lunch box. Since then, the mobile phone has undergone countless transformations. It became smaller, more colourful, sleekly designed, and featured newer technologies. Now, mobiles are set to become wearable products which express the owner’s personality. You’re going to see watches, bracelets, and necklaces that are actually mobile […]
Take a Test Drive
It’s not uncommon for would-be customers to take a car for a test-drive or try out a new TV set before buying. So Maytag decided to extend that test-drive concept to the electrical appliances it sells, such as dryers, dishwashers, refrigerators and cooktops. In Maytag’s try-before-you-buy stores, consumers looking for a clothes washer can be seen doing a load of […]
For Party-goers: The Keg Wrap
3 college buddies in Cleveland, USA has invented a portable cooling wrap called the Keg Wrap that keeps beer kegs cold on the beach, backyard or pickup truck. To a party host who often ends up with warm, leftover beer due to a lack of ice that has long melted, the Keg Wrap would be something indispensable. The Keg Wrap […]
Can Bill Me Later?
eCommerce-Guide.com has an article about CyberSource’s “Bill Me Later” alternative payment service. As described in the article, alternative forms of online payment to credit cards are part of a growing trend in the e-commerce domain. Alternative payments are also being pushed as a way to boost sales. New research suggests that accepting multiple payment types can help in converting visitors […]
The Rise of SMS Services
160Characters Association has an article about a SMS service that delivers traffic and train reservation information to subscribers with SNCF French railways. The SMS+ service enables travellers to find out whether the train is on time, delayed or cancelled. If the reservation has been made through the web site Voyages-sncf.com, bookings can be cancelled. Regular travellers can also make bookings. […]
Bringing Medicine And Advertising Together
Medicine and advertising – do the two seemingly totally different industries mix? Well, to find out the answer (and perhaps do something similar as converging two entirely unrelated industries together), you’ve to watch whether EMS-TV will become a success. Emergency Medical Systems Inc., a manufacturer of lifesaving medical equipment has recently launched EMS-TV, a kiosk-based satellite network that is poised […]