eCommerce-Guide.com has an article about CyberSource’s “Bill Me Later” alternative payment service. As described in the article, alternative forms of online payment to credit cards are part of a growing trend in the e-commerce domain. Alternative payments are also being pushed as a way to boost sales. New research suggests that accepting multiple payment types can help in converting visitors […]
Can Bill Me Later?
The Rise of SMS Services
160Characters Association has an article about a SMS service that delivers traffic and train reservation information to subscribers with SNCF French railways. The SMS+ service enables travellers to find out whether the train is on time, delayed or cancelled. If the reservation has been made through the web site Voyages-sncf.com, bookings can be cancelled. Regular travellers can also make bookings. […]
Bringing Medicine And Advertising Together
Medicine and advertising – do the two seemingly totally different industries mix? Well, to find out the answer (and perhaps do something similar as converging two entirely unrelated industries together), you’ve to watch whether EMS-TV will become a success. Emergency Medical Systems Inc., a manufacturer of lifesaving medical equipment has recently launched EMS-TV, a kiosk-based satellite network that is poised […]
Phones for Kids
Kids want and do get cellphones too, especially in affluent cities like Hong Kong and Singapore. But, you know, kids tend to displace their possessions easily and parents are hesistant about buying their children cellphones when they might just lose it the other day. So what to do? MYMO has come up with the idea of designing a cellphone which […]
Youths: My Dream Gizmos
It seems that if you can pack three elements, 1) multiple functions, 2) lightness, and 3) low prices into your gizmos and gadgets, you may be able to succeed in luring back-to-school shoppers to part with their money. Apparently, tablet personal computers that function as video cameras and digital music players are in hot demand by students who want a […]
Disposable Digital Cameras
Pure Digital Technologies has made the world’s first truly disposable digital camera for nationwide sale. The Pure Digital camera, which costs $19.99, has a color preview screen and the ability to delete pictures. After you bring it in for processing, you will receive a free picture CD along with your prints. Unlike conventional digital cameras, the Pure Digital camera cannot […]
Subway Advertising
An innovative form of advertising is slowly but surely making its way into our lives, or rather, our subways. In Boston, USA, subway riders will get to see an ad for a cruise line which slowly takes shape outside the windows of the city’s trains while travelling toward downtown Boston. This ad unit works like a frame-by-frame animation. In the […]
It’s Safety First At Legoland
Thanks to the implementation of RFID technology, parents can have great fun with their children in Legoland without worrying about losing them in the vast park. The Legoland amusement park in Denmark is implementing a new child-tracking system that combines radio frequency identification (RFID) tags and Wi-Fi technology which allows staff to be able to locate a child who got […]
How To Sell Online With Nothing More Than A Blog
19-year-old university student Keiko Groves started her Internet-based business, Postlapsaria, with just a weblog. The clothes designer markets her original clothing to teenagers around the world who are searching for fashion that cannot be found in local malls and boutiques through her Live Journal weblog. Groves uses her weblog on Live Journal to market her clothing because her targeted customers […]
TV + Shirt = Adver-Wear
In the first issue of our CoolBusinessIdeas Newsletter, we reported on Adwalker, an innovative advertising unit that shows ads on an LCD screen mounted on a wearable jacket. Now, that clever adverts-on-shirts concept has come to the US. San Francisco-based Brand Marketers has launched Adver-Wear, an ad medium that is made up of an 11-inch flat screen mounted at chest […]