Voicevertising

PRNewswire: Just when you think you’ve seen it all in the world of marketing, listen up – HALLS Fruit Breezers lets you hear it all too! Tattooing advertisements on body parts is old news, but the newest wave in creative branding is loud and difficult to miss…at least if you live in New York City with Floyd Hayes. HALLS Fruit […]

A House Powered By Spinach

We Make Money Not Art: Seattle architecture/design firm Mithun won first place in the C2C Home Competition with their design for a house powered by spinach. The house will be built this summer in Roanoke, Virginia, along with other contest winners. The competition asked designers to work on work on cradle-to-cradle design principles and create objects and processes that replenish […]

Marketers: Use Blogs!

ECommerce-Guide: By now you’ve heard of blogs, or Web logs, and you think: blah, blah, blah. Digeratti diaries, mommy memoirs and political punditry abound. Who cares? You should, because small business owners can use the same inexpensive, low-maintenance technology to market their e-commerce site — with no HTML coding required. By creating a blog, you can boost buzz for your […]

Mini Me

Springwise: It’s definitely a personalized world out there, so how about a miniature version of… yourself? My Twinn lets consumers personalize a 23″ doll to resemble any child aged 3-12, down to every detail. The site offers a choice of 15 face shapes, 4 skin tones, 8 eye colors, 8 hair colors and 11 hair lengths and textures. Prices start […]

Rex For Patients

Iconoculture: Never fear, Rex the Talking Bottle is here. His mission: Fight prescription dosage mixups by recording and repeating patient instructions. This bit of technical wizardry from MedivoxRx Technologies lets patients, caregivers, or pharmacists record directions into the bottle’s recording / playback device using an accompanying recording station. When it’s time for their meds, patients press a button and get […]

Dating idea: Don’t Speak

PSFK: The online magazine for dating service Match.com reports on a new dating phenom called Quiet Parties, at which singles aren’t allowed to speak to each other, just pass notes. It’s not surprising that the digital communication era is leading to such elaborately constructed excuses for exchanging hand-written notes, which seem in danger of extinction. While I can see how […]

Tasteless Beer Advertising

Businessweek Online: No, this is not about buxom bikini-clad women riding Clydesdales or SpongeBob holding a longneck. It’s about this ad war between Miller and Anheuser-Busch about whether Lite or Bud Light tastes better, or has “more taste.” The National Advertising Division of the Council of Better Business Bureaus says it is now referring Anheuser-Busch’s challenge of Miller Brewing’s “More […]

A Firefly Phone For Your Child

Yenra: The Firefly phone is the first and only mobile phone explicitly designed for tweens that satisfies parents’ concerns about unrestricted mobile phone use and monthly costs. The Firefly phone is a pioneering voice-only phone designed for the smaller hands of kids aged eight to twelve years old. With just five keys instead of a regular dial pad, parents use […]

The Relation Between Gaming And Advertising

Clickz: I’ve covered games and advertising a lot lately. And for good reason. Though much of the ad industry is still trying to figure out how to deal with the online world, a few trailblazers have been working diligently (and somewhat covertly) to develop new forms of online marketing that bear no relationship to the models we’re all used to. […]

Yahoo! Likely To Expand Into Blogs

Reuters via Yahoo! News: Internet media company Yahoo Inc. is likely to build and buy tools that help its users create, publish and search blogs, Susquehanna Financial Group Marianne Wolk said in a note on Friday. Wolk also said she also expects the company to expand into social networking software, which lets users share and organize content. Yahoo recently integrated […]