Google, Apple, Amazon, Uber – what do these titans have in common? Name recognition. In fact, people usually just say “I’ll Google it” or “I’ll take an Uber” instead of saying “I’ll search for it using a search engine” or “I’ll use a ride-hailing app ride.” These brands have the power of name recognition, and it shows. Just watch their […]
How to Grow Your Startup’s Name Recognition
“Eco-Friendly” Reusable Superglue
Although so-called superglues can be quite useful, they’re typically made from harsh chemicals, plus it’s very difficult to “unstick” them once they’ve set. Now, however, scientists have created a plant-based superglue that can easily be removed when needed. The experimental adhesive was designed in a collaboration between researchers at Finland’s Aalto University, the University of Tokyo, China’s Sichuan University, and […]
Hinged Bow
Who knew the venerable violin still had surprises in store for us, after nearly 500 years as one of the leading voices in music? An Australian master archetier, or bow-maker, has built a simple device that allows violinists to easily alternate between a regular-playing bow and one that’s capable of playing five-note chords. The bridge of a violin is curved, […]
“Light Activated Mouthwash”
For many cavity-prone people, tooth-brushing often just isn’t enough. It was with such folks in mind that a new mouthwash-based system was recently developed, which reportedly uses light to kill problematic bacteria. Due to be commercially released later this year, the Lumoral system was developed by Finnish startup Koite Health – the company was founded by scientists from Aalto University […]
Geodesic Cabins
French architectural firm FUGU, which specializes in creating unique Alpine structures, has revealed a series of geodesic cabins that are energy-efficient and designed for adventure lovers. The eco-lodges are modular in design, fully customizable, and suitable for even the harshest of climates; making them a good fit for alpine resorts, glamping sites, nature retreats or as private guest houses. “Our […]
“Flying Table”
French design studio Coudamy Architectures has recently transformed a micro apartment at the Les Arcs 1800 Ski resort in Bourg-Saint-Maurice, France, with innovative space-saving techniques. Originally designed by French architect Charlotte Perriand in the 1960s, the Coudamy studio sought to preserve the retro interior design, while enhancing the 19-sq-m (205-sq-ft) apartment with some fresh space-saving upgrades. The architects came up […]
LV Flagship Store Covered In Glass Sails
The facade of Louis Vuitton‘s store in Osaka, designed by architects Jun Aoki & Associates and Peter Marino, is based on the sails of old Japanese merchant ships The Louis Vuitton Maison Osaka Midosuji stands on the busy shopping street of Shinsaibashi-suji. Japanese architecture firm Jun Aoki & Associates and New York architecture studio Peter Marino collaborated to design the […]
Furniture Collection Made From Manufacturing Waste
After doing some research, Byounghwi Jeon, founder of Studio Pesi, quickly noticed the massive amount of leftover materials going to waste in a furniture factory. After each tabletop was cut to size, much of the linoleum board and even solid oak that remained was not being used. Inspired to repurpose this manufacturing waste, Jeon designed a sleek, modern furniture line, […]
Unfolding Highway Bridge
An imaginative new approach to bridge-building was demonstrated for the first time in Austria last week, where engineers have connected the opposing sides of two rivers with a novel construction method likened to opening an umbrella. These unfolding bridges promise a number of benefits over traditional techniques, saving considerable time, money and impact on the local landscape. Generally speaking, bridges […]
Making Home Composting Easier
If you’ve ever wanted to start composting at home but got put off by the hassle and the smell, the Sepura could be the sustainable solution you’ve been looking for. Unveiled for the first time at Las Vegas CES 2020, Sepura is an eco-friendly alternative to the traditional garbage disposal system that can be easily installed beneath almost any sink […]