You might have never deliberated the prospect of designing and printing your very own banner for your business. Perhaps you’ve never considered there to be an opportunity for such a thing, but there are certain occasions when a banner is necessary and helpful. Want to know what these are? Then read on…
- When you organise a business event
Do you want to direct attendees to your business event without having to make your own crudely constructed signs consisting of printer paper, marker pens and an eye wateringly large amount of sticky tape? That’s when a banner comes in handy. Opting for banner printing from Helloprint, as an example, is a great way of looking professional, in control and ready for those attending to arrive – even if you’re still running around in the background looking for napkins for the buffet table.
- When you want to get people’s attention
You’re at a trade show, packed into a tight little cube with all your wares and you need to get passers by to come in and talk to you. Offering cake or champagne is a good tactic but a banner featuring your logo and information about what you do might actually work better – and you can re use it. Or you could just go the whole hog and organise a flash mob in the aisles, (are they still a thing?) to get people interested.
- When you want to convey information
Entranceways and reception areas are great spots to place a banner, especially if they have plenty of reading material for nervous interview attendees and important clients, waiting in the seating area. Set up a banner featuring an explanation of what your company does and offers for people to read, as well as some great imagery, and let it do the talking for you.
- When your business is sponsoring an event
If your business is sponsoring an event, say an awards ceremony or charity ball, you want people to know that you’re there so a banner placed in the entrance and by the stage will highlight your presence and your generosity. It doesn’t need to say much, just simply that you are a proud sponsor, plus your logo and website and it can be re used for other events.
- When you need a backdrop for a video or photograph
Awkward headshots, even more awkward business YouTube videos and interviews being filmed are all better when you have your logo in the background, looking professional. That’s when a high quality banner comes in handy, simply pop it behind you, set the camera up and you’re good to go!
If you’re considering a banner for one of these occasions then keep in mind the size, the quality of the paper and how you’re going to transport it. A roll up banner is a great solution, as these usually come in carry bags as well to ensure nothing gets creased or crumpled on its way to its destination!