Yenra: Hilton has signed an exclusive agreement with Bally Total Fitness to provide hotel guests with access to more than five thousand certified personal trainers at Hilton or Bally locations in major cities throughout North America. In addition, Hilton’s Personal Performance Program includes enhancements to its in-room exercise options by offering an in-room mini gym designed by Bally at properties […]
Personal Trainers Come With Hotel Stay
Stressed? Try the Screambody
NewMediaBeijing.org: ScreamBody is a wearable space for screaming. When a person needs to scream but is in the office, classroom, looking after children, or in any number of situations where it is just not appropriate, ScreamBody acts as a surrogate lung allowing the person to let the scream out of their own body and into a body extension. ScreamBody silences […]
Biojewelry
We Make Money Not Art: Biojewelry, developed by Tobie Kerridge and Nikki Stott, combines biotech and design to give a new emphasis to debates concerning genetics. Biojewelry allows two persons to undergo a biopsy, in which each of them has a sample of their bone cells removed. The tissue is harvested in a lab, grown until a mass of bone […]
This Mobile Will Change Your Life
Textually: A new service launching this week lets people’s mobile phone rule their life. Subscribers to “This Mobile Will Change Your Life” receive SMS text message orders which they must carry out immediately, in Mission Impossible-style. Orders vary from the straightforward (“kiss the nearest tall stranger”) to the hazardous (“Walk into a police station, tell them you’re finally giving yourself […]
The Sales Comic Book
Anyone who sells for living can read true, often tragic, often side-splitting tales of sales-pitches-gone-bad in a new comic book that shows anyone who sells for a living what behaviors to adopt and what to avoid – in order to further their success in selling. Published by Sales Autopsy Press, this colorful 24-page volume, The Sales Comic Book, contains the […]
These Jeans Cost $1,000 A Pair
The Seattle Times: Designer jeans costing $150 can hardly be called expensive now that Calvin Stewart has entered the fray. The New York-based designer ratcheted up the stakes with the introduction of A.P.O. Jeans, offering fully customized denim embellished with diamond, gold and platinum details — starting at $1,000 a pair. “We wanted to be the Mercedes-Benz, the Maybach of […]
Smart Elevators
RFID in Japan: Mitsubishi Electric Corporation developed a technology that combines RFID tags and cameras for controlling elevators. With their technology, elevators don’t make people wait for them. Instead, they wait for people. By combining RFID and image processing, they claim that their system could tell if a person wanted to use an elevator or was just waking near an […]
The Rush to Mobile Advertising
BusinessWeek: At a hip singles bar in Las Vegas earlier this year, attractive urbanites were busy typing messages into their cell phones. But messages like, “Who’s the hottie at the end of the bar?” weren’t just going to friends — they were being posted on a giant video screen as part of a promotion at several events organized by Anheuser-Busch […]
Inspiring Quotes, on Starbucks Cups
Seattle Post-Intelligencer: Soon, that Starbucks latte in your hand won’t just be a cup of coffee. It will be a talking point, the latest Starbucks idea coming to a corner near you. Starbucks will begin printing quotes from various contributors — be they actors, economists, philosophers or kings — on all of its coffee cups in North America, beginning early […]
Tasteful Marketing
The Cincinnati Enquirer: Coca-Cola North America was looking for an innovative way to market its new Hi-C Sour Blast juice boxes. These weren’t just any old juice boxes, but the lunchbox drink of choice for millions of schoolchildren each day. The Sour Blast has a sour candy-coated straw that gives a burst of pucker-up flavor before that sweet Hi-C finally […]