BBC News: BMW is preparing to enter the market for car-style people carriers, the firm’s chief has told BBC News.
Speaking at a BMW event ahead of the Geneva motor show, Helmut Panke predicted demand for such crossover vehicles would soar in Europe.
In contrast, he said, the popularity of van-style seven-seat vehicles and traditional saloon cars would fade.
“Customers are moving out of the mini-van (and) traditional concepts are not as attractive anymore,” he said.
“We have decided that BMW will enter the [crossover] segment,” he said in the clearest indication yet about the car maker’s intentions.
BMW reveals new models pipeline [BBC News]
BMW’s Move
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