Findthebest.com launched their new User-Interface yesterday, adding smart ratings to their platform. In the past, they have used a combination of expert reviews and statistical data to create un-biased listings on products and services. They have combined these fields to create a “smart rating” to rank their products and services in a clear and visually aesthetic manner.
After $6 million in funding from Kleiner Perkins over the last two years, the site has been experiencing tremendous growth, and is hoping to attract more users with this new interface.
Check out this example of some of their top ranking personal finance software to see just how it works. The smart rating is located in the top right corner.