Have you ever imagined what is the usual life of a fire hose? Well, probably not. So let’s look at it: fire hose is produced from a very sustainable material and is being used to extinguish fires and to save people’s lives, after many years of duty, when it fails to pass security exams it’s thrown away into the landfill sites. Is there a different ending to this story?
?
It looks like Hosegear – the small family company found a differrent one. They fund a project at indiegogo to start recycling old fire hoses into fashion products. Now, they mainly focus on belts, but the project aims in extending the collection.
Why they do it? They think fashion products made from fire hoses are sustainable and unique (maybe your belt saved a lot of people, why not?), so every product has a designer touch of a unique texture. They think that people conscious of an ecological problems find it as a really good gift – sustainable and truly unique.