Gifts of Experiences

Entrepreneur: In recent years, research shows consumers are looking for gifts that are unique–not your run-of-the-mill department-store gift cards. As one of the first companies to catch on to this trend, Xperience Days lets customers give an opportunity of a lifetime as a gift.The average cost of the gift certificates is $275 to $300–prices range from $65 for a trapeze lesson to $110,000 for a private zero-gravity flight.
The concept of giving experiences, which is common in the United Kingdom, was an idea that UK native Bishop, 37, and his co-founders, Michelle Geib, 29, and Robb Young, 34, knew would be a hit in the States. They were right-since the company’s launch, at least three competitors have entered the market. “People in the U.S. generally have an adventurous streak and are willing to try things,” says Bishop, who met his co-founders while attending business school in South Africa. “Plus, they’re very good gift-givers.”
Adventure Venture [Entrepreneur]