Happy Warholiday

hs1548203_1.jpgThe Hamilton Spectator: LVMH, the luxury conglomerate with Vuitton and Dior in its stable, will build a contemporary art museum in Paris. MAC cosmetics serves up burlesque glamour girl Dita von Teese at a swank dinner at Art Basel Miami. And suddenly, dead artists are at the centre of a major holiday campaign and a luxury designer product launch.
The mutual admiration between art and fashion is turning into a full-on love fest.
For the holidays, Barneys New York launched the ultimate art meets fashion marketing blitz working with the Warhol Foundation on Pop Art windows, shopping bags, a special pair of Levi’s, even actual cans of Campbell Soup at $12 each.
Portraits of the artist by schoolchildren are being exhibited and sold in stores to benefit local arts programs.
“Everyone has been talking Warhol — two documentaries, skyrocketing auction prices, the imminent Edie Sedgwick movie. It was the perfect year for us to have a Happy Warhol-iday,” said Simon Doonan, the store’s creative director.
“Everybody wants to be cool and groovy and there is this nagging feeling that nobody was more
cool and groovy than Andy.”
Art and fashion hold a ‘Happy Warholiday’ [The Hamilton Spectator]

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