iGo iWrite

PR Newswire: Compleo, a social media consultancy based in Richmond, Virginia, has launched a unique web application on Facebook for travel fans, known as iGO iWRITE – the first travel series to be compiled completely online and then published in hard copy via the popular social network.
The creators of this social media experiment, Sonali Shetty, a web 2.0 strategist, and Paul Spicer, a published travel author, hatched the concept with the goal of publishing travel books created as a group on Facebook by a community of online travel aficionados. Since its release, adventure seekers, travel and hospitality businesses, and tourist boards have all regularly posted stories about worldwide destinations, hidden beaches, quirky small towns, hostels, ecotourism, and voluntourism.
“iGO iWRITE is the first vehicle to bring a travel book to life using social networking in this fashion. Travel writers simply download the free application and submit their travel and tourism stories. They can help edit, vote, and shape the direction of the final user-generated book,” explained Shetty.
iGO iWRITE, one of many applications to be developed on Facebook over the past year, provides a different twist in the social networking arena. Whereas other web applications have attempted various forms of collaborative writing, none have packaged the travel writer experience in such a way that creates an online-offline ecosystem, complete with constructive criticism, travel prizes, and an end product – a user-generated series of travel books available at Amazon and Barnes & Noble.
“Our ultimate goal is to find a way to blend new media, like Facebook, with more traditional forms of media, such as hard copy, so that they don’t compete – but rather complement one another,” said Spicer.
iGO iWRITE – Travel Writers Become the New Face of Facebook [PR Newswire]