Kabbalah and Energy Drinks

mcall.com: Combine medieval Jewish mysticism, a fizzy strawberry-flavored drink loaded with vitamins and a splash of holy water and you have the perfect fusion of two of the hottest fads sweeping the country: Kabbalah and energy drinks.
Next week, the hip, the curious and the thirsty in the Lehigh Valley will be among the first consumers east of the Mississippi to find 16-ounce cans of Kabbalah Energy Drink at select convenience stores and supermarkets. It helps that the East Coast distributor, XL Beverage, is based in Bethlehem.
What is Kabbalah Energy Drink? A $2 can of sweetened, carbonated, caffeinated, vitamin-charged water to which some Canadian mountain spring water blessed by a rabbi is added.
New energy drink puts fizz in Kabbalah [The Morning Call]