Personalized Toys

Wired News: Picture an Elmo or Winnie the Pooh plush doll that knows a child’s name and favorite food, and tells stories and sings songs incorporating such personal details. Or a new version of Furby that recognizes voices and reacts with emotions from surprise to dismay, and responds to specific words a child says.
These electronic toys, which make a child’s play more interactive and personal, are among the products manufacturers are betting on to help them reclaim sales lost since 2003 to grown-up gadgets like iPod music players.
“Kids tend to remember experiences that are personalized,” said Reyne Rice, a toy trend specialist for the Toy Industry Association, the industry trade group.
Toys R Kids: High-Tech Playmates [Wired News]

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