Shop Supermarket by Recipe

Regular cooks know that the most time-consuming aspect of cooking can be finding a recipe and then shopping for its specific ingredients. One-stop-shop Kochhaus aims to simplify things by providing recipes along with everything required to create them.

Unlike traditional grocers, the shop is not sorted by product type, but according to recipe. Consumers simply choose a meal from 20 step-by-step recipes — which change weekly — and then easily get all the ingredients in one go.

German grocery store laid out by recipe — not category [Iconoculture]

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