TrendCentral: Whether your personal goal is to drop 20 pounds, quit smoking, hit the gym, or even stop biting your nails, stickK uses the power of a “commitment contract” to encourage you to “stickK” to your word.
Developed by two Yale professors with backgrounds in law and economics, the stickK concept is based on the idea that most people will commit to something if either their reputation or their funds are at stake. With this in mind, users are asked to create a Commitment Contract in which they choose a goal and a timeframe, add stakes (completely optional), choose a referee (sister, coworker, etc.) to monitor progress, and choose supporters (your cheering section). The Commitment Journal, in which users leave detailed accounts of their progress (or lack thereof), facilitates an honest, well-documented account of the journey to success or the shameful downward spiral to failure. Add optional stakes? Success gives you your money back, and Failure gives the money to charity (or the lucky someone you’ve chosen).
STICKK TO YOUR GOALS [TrendCentral]
StickK To Your Word
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This is definitely a cool idea. College Mogul just featured the startup as well. It is a blog that covers college entrepreneurs and startups.
http://collegemogul.com/tag/stickk/