UV printing technology is touted to be adopted as the new standard in the commercial printing industry. The benefits offered by UV printing are simply too numerous to be ignored. How could you, or your business, benefit from UV printing? Here are just some of the advantages UV printing offers.
- fast curing speeds
- high print qualities
- durability
- flexibility
Fast Curing Speeds
This is a real time saver! Both printers and clients can benefit from this enhancement; for example, UV banner printing now means that the finished product is dry the instant it leaves the press. The result is no need to wait, as in the case of conventional printing techniques, for the ink to dry.
In other applications, it eliminates annoying time delays related to multiple proofing, or dealing with phantom images (ghosting) on other sheets. UV printing is just all round faster and easier – and therefore more cost-effective, which makes it extremely attractive, as well as practical.
High Print Quality
Improve the quality of your printed media instantly! UV ink isn’t absorbed into the material which it is printed on, as it remains on the printing surface rather than being absorbed into it. This eliminates the need for re-runs and traditional press checks. UV ink facilitates high gloss finishes and colour vibrancy as well as a range of coatings, producing beautifully crisp, sharp, high-quality finished printed products; think photographic quality (almost).
Durability
Give your customers added value! Especially when it comes to large-scale banner printing or similar advertising and promotional materials, UV printing provides greater resistance to scratching, sun damage, and general wear and tear than conventionally printed materials. Knowing that the signage, banner or other outdoor promotional material they order from you is durable and long-lasting gives customers an enhanced return on their investment, and enhanced reputation for your business.
Flexibility
This is important in every sense in today’s competitive business world. UV printing empowers you to extend your product range and get really creative. UV printing facilitates printing on virtually any surface you can imagine; this means you can offer this flexibility to your customers, and encourage them to be more creative in their marketing and promotional campaigns; for example, how thrilled would your customer be if you told them you could print their required design/logo on a door? UV printing even lets you print in white ink, and on surfaces which are non-porous; it’s a real game changer, and your customers will love it.
As more and more customers have become aware of UV printing and its many, and impressive benefits, they are beginning to request it specifically when making their print orders. Make sure your business gets in step with this trending technology, to leverage the benefits highlighted above for your own business success.